Category Archives: Nashville SEO

Free SEO consulting: Nashville, Tennessee

daytime skyline - Nashville, Tennessee

In an effort to conduct a bit of possibly unusual business networking for our small Nashville-area website services firm (Nashville SEO & Web Content), we are now offering a bit of free website consulting to anyone who asks, for a limited time, with only minimal caveats:

  1. Questions must be reasonable;
  2. I’ll spend up to 20 minutes per email with my carefully considered response, to the best of my ability; and
  3. This offer will be honored unless I am overloaded with requests (not likely).

The friendly, professionally laid-back staff at Nashville SEO & Web Content offers the following web services at affordable rates:

  • Content-oriented, natural/organic SEO (search engine optimization)
  • Content creation: writing, copywriting, ghostwriting, editing, etc.
  • Custom, relevant, search engine-friendly content
  • WordPress blogs
  • HTML tags, XHTML tags
  • Blogging, ghostblogging at predetermined intervals
  • Facebook posts, Twitter tweets, blog posts published at predetermined times
  • Affordable SMM (social media marketing)
  • Free PDF guides for established clients

If you have a question or two about the following subjects, please feel free to submit your questions to Stephen – the Nashville SEO guy – at the email address beginning with the word hiking followed by the word nature at gmail, completed with a dot com. You may also submit your questions via comment; I’ll remove your questions from public view when I respond, unless you state beforehand that it’s OK to display the info.

  • Creating an affordable web presence
  • Considerations in deciding between a blog and a traditional website
  • CSS layouts vs. table layouts
  • WordPress and SEO
  • Getting started in social media
  • Relationship of social media to SEO efforts
  • Surpassing your competition in Google search results
  • Simple steps in starting a modest backlink campaign
  • Possible sources for relevant content
  • Ideas for additional custom content
  • Increasing your visibility on the web
  • Increasing your Google visibility
  • The “big” SEO secret

Here are examples of a few questions we might be able to help you answer:

  • What is the best online SEO tool currently available? (The one I have in mind still has a free 30-day trial.)
  • Should we have a static website, or should we use something like WordPress or Joomla?
  • Which (x)HTML tags, attributes, etc. really matter for SEO purposes?
  • Is Google Analytics worth the trouble?
  • How much is too much to pay for a new website or blog?
  • How much is too much to pay for SMM (social media marketing)?
  • How much is too much to pay for graphic design/ web design?
  • What happened to custom web design services?
  • What are backlinks, and why should I have them?
  • What are some of the questions I should ask prospective web design firms, web development firms, SMM professionals, and SEO professionals before we hire them?

Only a few subjects are beyond the scope of this free web consulting offer. They include:

  • Programming (web development)
  • Databases (web development)
  • Statistical analysis (SEO)

Please submit your questions to the Nashville SEO guy at the email address beginning with the word hiking followed by the word nature at gmail, completed with a dot com – or via comment below.

WordPress SEO: Search engine friendly URLs

Assuming the reader is interested in the search engine performance of a given WordPress project, one of the primary musts when setting up your own WordPress site is to adjust the permalink settings to produce search engine-friendly URLs, as opposed to the standard, default, ugly URL format. This way, your URL will contain key words – including the category of your post and the title of your post.

You can change your permalink settings by logging in and selecting Settings –> Permalinks. (As I write this, the version of WordPress I am using is 3.0.4.) I chose Custom Structure and entered the following:

/%category%/%postname%/

Before you make a final decision on your WordPress permalink settings, it would be wise to check out Choosing your permalink structure at WordPress.org.

Resources: WordPress SEO – Friendly URLs

Using Permalinks (WordPress.org)