SEO resources
Search Marketing Remains Strong For Retailers: Survey (May 2010)
http://searchengineland.com/search-marketing-remains-strong-for-retailers-survey-41751
SEMPO: Google Dominates But Social Now Widely Used For PPC (Apr 2011)
http://searchengineland.com/sempo-google-dominates-but-social-now-widely-used-for-ppc-72894
SEO Stats Galore In Latest MarketingSherpa Benchmark Study (Aug 2011)
http://searchengineland.com/seo-stats-galore-in-latest-marketingsherpa-benchmark-study-88915
SEO Beats PPC & Social Media For Generating Leads, New Industry Report Says (Nov 2011)
http://searchengineland.com/seo-beats-ppc-social-media-for-generating-leads-99064